Master Programs
We are offering various marketing-related modules, which are listed below. Please consult the study documents of your course of study to see whether a certain module is accountable for you.
- Consumer Behavior | Konsumentenverhalten (Deutsch / English) | each summer term
- Market Research | Marktforschung (Deutsch / English) | each summer term
All information on the offered lectures, seminars, and topics for Bachelor and Master theses in the summer term 2024 can be found in our corresponding OPAL-course.
All information on the offered lectures, seminars, and topics for Bachelor and Master theses in the winter term 2023/2024 can be found in our corresponding OPAL-course.